BrandFilms&TVCs

Films that make a brand feel as good as it is.

What it is

Brand Films & TVCs

A brand film shows what a brand is like from the inside: the people, the place and the standard it keeps. A TVC has thirty or sixty seconds to say it.

We start with the story you need to tell, write a treatment you can sign off, then shoot and grade it so the finished film looks as considered as your brand.

Step by step

How we do it

01
Brief & Story
We learn what the film must do and who it is for. Then we find the one story worth telling.
You get: Creative brief and story idea
02
Treatment & Storyboard
A written treatment sets the tone, look and structure. Key frames are boarded so you can see the film before we shoot.
You get: Treatment and storyboard
03
Shoot Plan
Locations, cast, crew and schedule are locked. Every shot on the board has a time slot.
You get: Shot list and call sheet
04
Shoot
A cinematic shoot with lighting and sound built for the brand. We capture extra material for cut-downs.
You get: Rushes and stills
05
Edit & Grade
We cut, grade and mix the film. You review it at two agreed points before we lock.
You get: Locked master film
06
Versions
30s and 60s TV edits, web versions and social cut-downs. Every version ships in the right format.
You get: TV, web and social versions